Beginner's Guide to Facebook Advertising

Facebook gathers more than 2,4 billion monthly active users. That being said, it is obvious that the possibility to reach your potential customers is high. On the other hand, getting to know the platform takes time or costs tons of money (for agency fees). For small business owners who decide to leverage this platform, time and money are the core assets.

So how can you get the most out of the biggest social network? First of all, know the basics. Facebook (and any other advertising platform) can be overwhelming, which makes it easy to get lost. Don’t try to understand everything. Choose to learn what matters to your business the most.

We have prepared content that will help you get to know the very basic idea behind advertising on Facebook. We call it the Beginner’s Guide to Facebook Advertising and within it we cover the following topics:

  • Setting up the right strategy.
  • Get to know the Facebook interface.
  • What is Facebook optimisation and how does it work?
  • How can you effectively target your audience?
  • Where does Facebook show your ads?
  • How do you pay for your ads?
  • What are the types of ads you can run?
  • Petr’s case study- a story of a man who successfully sold his company after a few months by growing his business on Facebook.

Dig into the Facebook advertising by downloading the e-book below and let us know how it helped you boost your business 🚀

Facebook Guide
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Facebook Targeting Guide
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Instagram Guide
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Linkedin Guide
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Twitter Guide
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Youtube Guide
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Pinterest Guide
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Google Search Guide
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Google Display Guide
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Amazon Guide
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Bing Guide
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Quora Guide
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TikTok Guide
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Facebook Cheat Sheet
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Instagram Cheat Sheet
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LinkedIn Cheat Sheet
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Twitter Cheat Sheet
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Youtube Cheat Sheet
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Pinterest Cheat Sheet
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TikTok Cheat Sheet
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Newsletter
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Campaign Revision
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How to Create Your First Business Website
Whether you are selling your products online, or simply want to provide some information about your business and your contact details, having a website is essential.
Best Practises
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Top Instagram Influencers by Industry
Instagram is the nest of influencers. Makeup tricks, fancy cars, fitness tips, delicious food, the latest games and so much more that people post and talk about all in one place.
Interesting Facts
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15 Social Media Content Ideas for Yoga and Fitness Studios
Are you consistent in creating and posting content? Read about the 15 content tips for your social media platform if you are running a yoga studio or fitness center.
Local Business
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14 Social Media Content Ideas for Barbers, Cosmetic and Nail Studios
Are you consistent in creating and posting content? Read about the 14 content tips for your social media platforms if you are running a barber shop, cosmetic or nail studio.
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Facebook Guide
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Facebook Targeting Guide
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Instagram Guide
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Linkedin Guide
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Youtube Guide
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Pinterest Guide
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Google Search Guide
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Google Display Guide
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Amazon Guide
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Bing Guide
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Quora Guide
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TikTok Guide
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Instagram Cheat Sheet
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LinkedIn Cheat Sheet
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Youtube Cheat Sheet
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Pinterest Cheat Sheet
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TikTok Cheat Sheet
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Campaign Revision
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What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.